A very nice looking Daruma noren
Noren are door-hangings that can be found in front of pretty much any traditional shop in Japan. The act as sun and dust shields for open doors, or advertising for shops who want to project a traditional manner. Spend enough time in Japan and reaching up your hand to brush aside a noren will become as familiar a gesture as turning a doorknob.
Norens like this one are made for home use, and are sized for a typical door frame, with a single slit up the middle to make it easy to walk in and out of. They are great for the summer time when you want to keep a door open for the breeze but still want some privacy and protection. You will need to mount a bar in front of the door in order to hang the noren, which is not included.
The design of this noren features the Buddhist figure Daruma, and is a nice balance between “classic” Japan and “cute” Japan. I like Daruma, and bought quite a few Daruma-themed items when I was living in Japan. Daruma is a symbol of perseverance and personal strength, and often has the somewhat grumpy expression you see here.
I like the simplicity of this design as well. Some noren sold for foreign markets can get downright cheesy, like this gaudy (yet ubiquitous) Japanese Doorway & Window Curtain (Noren) with a scene of a geisha in front of the Golden Pavilion in Kyoto. This noren, on the other hand, is something you would expect to see in Japan and looks just right.